Last week, I attended “Stewardship in Action: Where Innovation Meets Execution,” organised by RICE, A FINN Partners Company and Deloitte. It opened with a simple but powerful provocation from Agung Ongko: “As marketing and communications practitioners, we often call on others to ‘look at me.’ But true leadership is about ‘looking after one another.’” That … Continue reading Leadership as stewardship: From ‘Look at me’ to ‘Look after you’
Month: March 2025
What marketing leadership really looks like
Having been a marketing leader for over 25 years, successfully managing teams in both large and small outfits, I’ve seen firsthand the often-overlooked responsibilities that define true leadership. Marketing leaders are often celebrated for big campaigns, viral moments, and revenue-driving strategies. But the true impact of marketing leadership isn’t always found in flashy metrics or … Continue reading What marketing leadership really looks like